Packaging colors are key to product visibility. Thankfully, there is plenty of public research into color theory—how colors affect emotion and behavior. Below is a guide to picking the right colors for your product packaging

The Myths & Truths of Candles
Myths and misconceptions about candles continue to spread among the populace. Read now as we debunk the most widespread candle myths!

2022 Trends for Fall Candle Scents and Packaging
Fall is right around the corner, and now is the time to plan your candle business’ next moves for when the season begins. Here are trend forecasts for Fall candle scents and packaging options in 2022.

Home Fragrance Guide: Top Trends for Home Cleaners
The cleaning product market has skyrocketed since the pandemic. Find out new tips on how you can grow your home cleaner and home fragrance business in 2022.

2022 Marketing Guide for Your Cooking Oil Business
The cooking oil industry is hard to navigate, but we’re here to help your business adapt. Read now to find out how to optimize your cooking oil business!

Ideas for Making Unique Decorative Candles
Decorative candles attract a large audience and entice new customers to shop for your products. Read now to find new ideas for your candle business!

Candle Photography Tips for Candle Makers
We’ve compiled a list of tips on how to make the most of your candle photography.

Inventive Ways for Upcycling Glass Packaging
Explore new and creative ideas on how to encourage upcycling to your customers.

6 Candle-Making Tips For Beginners
Find out how to shop and prepare your candles with candle-making essentials like wax, wicks, and sourcing ingredients before getting started.

Trendy Marketing Ideas for Cosmetics Brands
Marketing trends for cosmetics brands are constantly evolving. We’ve found the top trends in cosmetics marketing to bring your brand to the next level in 2022.

3 Skincare Business Ideas for 2022
We’ve broken down 3 ways your skincare business can stay ahead of the curve and differentiate itself from other companies.

Types of Bulk Glass Containers
Many industries purchase bulk glass containers because of the cost-efficiency and added benefits. Find out how buying in bulk can help your company grow.

Promoting Your Shop on Pinterest
Pinterest makes it easy to be discovered and have people shop your products instantly. Ready to start promoting your Pinterest shop? Read here for the details.

Bath and Body Industry Trends in 2022
As we’ve moved into 2022, we’re seeing the demand for bath and body products rise. Discover what industry trends you’ll want to keep an eye on.

TikTok Marketing Strategies to Promote Your Products
TikTok has become the behemoth of social media apps. If you’re ready to dive into TikTok eCommerce, try these TikTok marketing strategies!